Smart Market: the digital local supplier
A Smart Market brings together supermarket range and digital technology. friedas plans and operates such stores so that they stay open long hours and remain economical even in small towns.
Conventional markets reach their limits in rural areas
- High staffing requirements make long opening hours expensive.
- Small towns often do not reach the footfall needed for a full market.
- Rigid store concepts can hardly be adapted to the location.
- Investments in a new build are frequently too high.
How a Smart Market works
- Digital access and smart checkout reduce staffing effort.
- Inventory management and technology come from one system.
- The range is tailored to the location based on data.
- Scalable building types adapt to floor space and budget.
Advantages of a Smart Market
- Digitally efficient. Access, checkout and inventory management interlock.
- Long opening hours. Supply far beyond conventional shop hours.
- Location-appropriate. Range and building type based on a location analysis.
- Regional. Products from the surrounding area strengthen value creation.

Who this is for
Municipalities and operators who want to build a technically modern, economical local supplier with a supermarket character.
Example application
A municipality wants more than a kiosk, but less risk than a full market. With friedas, a Smart Market is created in existing premises: digital access, smart checkout, a full range adapted to demand and regional baked goods.
Frequently asked questions
How does a Smart Market differ from a smart store?
The terms overlap strongly. At friedas, the Smart Market stands for a local supplier with a broader range that uses the same digital technology as a smart store.
How large does the floor space for a Smart Market need to be?
That depends on the range and the location. In the location analysis we clarify which floor space and building type make sense for your town.
Can a Smart Market carry fresh and chilled goods?
Yes. Modern refrigeration technology enables a range with fresh and chilled products, matched to local demand.
Does this fit your place? Let's find out.
The site analysis is free and non-binding.
