Local supply in Mecklenburg-Vorpommern
Mecklenburg-Western Pomerania is among the most sparsely populated regions in Germany. Many villages lack nearby supply — friedas creates it anew.

Supply gaps in Mecklenburg-Vorpommern
- Store closures lengthen the way to the nearest shopping option.
- Smaller places lose their nearby basic supply.
- Long opening hours are hard to finance with conventional staffing.
Digital local supply for places in Mecklenburg-Vorpommern
- Smart-store technology enables long opening hours with reduced staffing.
- Formats from container to existing premises adapt to the site.
- Regional products strengthen local value creation.
- Together we assess site, viability and funding options.
Why Mecklenburg-Vorpommern benefits from digital local supply
Large distances and low footfall make traditional markets difficult. Smart-store technology lowers operating costs and makes local supply viable.
In Mecklenburg-Western Pomerania, “micro-supermarkets” without personal customer contact have been allowed to open on Sundays too since 1 February 2024 (DHBW, as of 2026). This fits perfectly with friedas's 24/7 concept.
Frequently asked questions
Does a friedas store also work in small places in Mecklenburg-Vorpommern?
That depends on the catchment area. The free site analysis shows whether and in what form a store is viable at your location.
What funding options are there?
Various EU, federal and state programmes exist for rural local supply. We assess together which ones may apply.
Local supply in other federal states
Secure local supply in Mecklenburg-Vorpommern
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